What is a Content Strategist?
As a Content Strategist, you will work to develop creative content ideas to engage the company or organization’s online audience. A Content Strategist ensures all content aligns with the brand or organization’s objectives and values. The aim of an effective content strategist is to drive inbound traffic into the company or organization’s social media channels.
Content Strategist Qualifications
A Content Strategist should have strong written and verbal communication skills, organization skills, time management skills, and high attention to detail. The candidate should demonstrate adequate SEO knowledge and multi-tasking skills.Beyond the creativity and education this position demands, a successful Content Strategist should have strong critical thinking tactics and demonstrate leadership, with the ability to balance multiple projects, while remaining organized and adjusting priorities based on direction from management.
Duties of a Content Strategist
- Plan, design, create, edit, and publish content based on the company or organization’s objectives
- Brainstorm strategies to keep followers or customers engaged with the content you create
- Develop consistent and high-quality content across all media channels
- Ensure content aligns with the company or organization’s values and brand
- Successfully conduct market research to stay up to date on the latest trends and target audiences
- Create and manage social media campaigns
- Plan and develop content strategies that meet the objectives of the company or organization
Interview Questions to Ask
Asking the right interview questions when hiring a content strategist is key. When interviewing, we recommend engaging in thoughtful conversations and purposeful relationship building. Here are some starter questions to consider when hiring a content strategist:
- What do you view as the most important qualities of a content strategist?
- Can you describe a project you were assigned in one of your previous roles and how you approached it?
- What made you interested in working with our company?
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FAQ
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Across our divisions, we hire for roles in corporate services, administrative support, marketing and design, fashion, finance and accounting, information technology, C-level placements, and events.
If I like my freelancer, am I allowed to hire them full-time?
Yes! All temporary contract roles can move into full-time positions if the employer desires. If you’re interested in bringing your contracted employee on your team full-time, you can let your account manager know and they will get the process started.
What are the steps of recruitment?
Our steps to recruitment entail the following:
1. Contacting us to begin your talent search. Here, we will advise you on current market trends and salary benchmarks.
2. Our in-house marketing team will help curate job advertisements and our recruiting specialists will begin outreach to qualified candidates in our network.
3. We will vet and pre-screen top candidates by scheduling in-person or virtual interviews to further assess their fit for the role and your unique company culture.
4. Your dedicated Account Manager will send a summary of each candidate over for your review and consideration.
5. We will continue to source and vet candidates that align with your business needs and objectives as necessary.
6. Based on your final selections, we will coordinate and schedule all interviews.
7. When you’re ready, we’ll send the candidate the offer on your behalf and celebrate your newest addition!
How quickly can a freelancer start?
Your Account Manager will work with you to ensure we meet any hiring goals or deadlines. Through our standby program, we have the ability to fill open roles immediately with our exceptional pool of available temporary talent. Based on industry standards, the average recruitment process for a direct hire candidate, from start to finish, takes about 42 days.
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For companies seeking to utilize our services, bill rates vary depending on the position, employment type, experience level, and length of the assignment. After contacting one of our offices, your account manager can speak to specifics.
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