What is a Package Designer?
Package Designers utilize their unique and specialized design skills to create fully realized and functional designs for packaged goods, often using software to create sketches and renderings. They will partner with Copywriters, Creative Directors, and other creative team members to ensure designs meet brand guidelines, suit target audiences, and comply with any legal regulations. Clients seek Package Designers to produce attractive and cost effective designs that carry the message of the company to the consumer in an eye-catching and functional way. Due to the creative nature of the work, Package Designers can work in-house with one brand or work on a freelance basis with many clients.
Package Designer Qualifications
Most entry-level Package Design roles require a bachelor’s degree in industrial design or a related field. A solid understanding of typography, graphics, photography, and other design elements is extremely valuable, while familiarity with 3D design software, including CAD or AutoCAD, is usually expected. Strong interpersonal skills are also a must since Package Designers frequently work with marketing and business professionals to address costs and deadlines. Package Designers should be aware of market trends, or have prior experience with market research, and have a knack for creative problem solving. Today, they are expected to know consumer packaging health and safety regulations while keeping sustainability in mind.
Duties of a Package Designer
- Lead design process for packaging materials including brainstorming, sketching, and prototype creation
- Ensure packaging designs accurately represent the company’s brand and ethos
- Identify suitable materials and conduct feasibility studies
- Collaborate with graphic designers, copywriters, and marketing professionals to finalize packaging text, graphics, and materials
- Complete final mock-up designs using appropriate modeling software
Interview Questions to Ask
Asking the right interview questions when hiring a package designer is key. When interviewing, we recommend engaging in thoughtful conversations and purposeful relationship building. Here are some starter questions to consider when hiring a package designer:
- What do you view as the most important qualities of a package designer?
- Have you ever reported to multiple supervisors at once? How did you manage each person’s priorities?
- Can you describe a project you were assigned in one of your previous roles and how you approached it?
- What made you interested in working with our company?
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FAQ
What roles do you hire for?
Across our divisions, we hire for roles in corporate services, administrative support, marketing and design, fashion, finance and accounting, information technology, C-level placements, and events.
If I like my freelancer, am I allowed to hire them full-time?
Yes! All temporary contract roles can move into full-time positions if the employer desires. If you’re interested in bringing your contracted employee on your team full-time, you can let your account manager know and they will get the process started.
What are the steps of recruitment?
Our steps to recruitment entail the following:
1. Contacting us to begin your talent search. Here, we will advise you on current market trends and salary benchmarks.
2. Our in-house marketing team will help curate job advertisements and our recruiting specialists will begin outreach to qualified candidates in our network.
3. We will vet and pre-screen top candidates by scheduling in-person or virtual interviews to further assess their fit for the role and your unique company culture.
4. Your dedicated Account Manager will send a summary of each candidate over for your review and consideration.
5. We will continue to source and vet candidates that align with your business needs and objectives as necessary.
6. Based on your final selections, we will coordinate and schedule all interviews.
7. When you’re ready, we’ll send the candidate the offer on your behalf and celebrate your newest addition!
How quickly can a freelancer start?
Your Account Manager will work with you to ensure we meet any hiring goals or deadlines. Through our standby program, we have the ability to fill open roles immediately with our exceptional pool of available temporary talent. Based on industry standards, the average recruitment process for a direct hire candidate, from start to finish, takes about 42 days.
How much does it cost to work with Career Group Companies?
For candidates, our resources are free to utilize in their job search.
For companies seeking to utilize our services, bill rates vary depending on the position, employment type, experience level, and length of the assignment. After contacting one of our offices, your account manager can speak to specifics.
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