August 1, 2024
‘Creativity and passion is something you can’t teach’: How to translate fandom skills to a full-time job

"It’s really hard to compete with the creative aspect of someone’s mind," says Emily Levine, executive vice president at Career Group Companies. Even with the rise of AI, she explains, job seekers with strong storytelling and content creation skills have a distinct advantage.
"I think if somebody is a really good editor or really good content creator, digital marketer, those are people’s ideas versus math, versus writing a simple paragraph with ChatGPT," Levine says. "People have the ability to be storytellers, and I think that goes hand in hand with the fandom and sharing a perspective or a story."
Levine tells Business Insider how fans can turn their passion into a career, emphasizing the importance of transferable skills and self-awareness during job interviews. She encourages candidates to acknowledge any skepticism about their experience upfront and frame it as a strength. "That kind of preface signals to recruiters that you have that self-awareness and that you’re able to relate to them," she says.
Her final advice? Be prepared. Having work samples ready, listing measurable achievements on a résumé, and maintaining a professional online presence can help transform passion into a career opportunity. "That lives on the internet typically forever," Levine warns, underscoring the importance of curating a personal brand that aligns with long-term career goals.
