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location

New York, NY

salary

$145,000

-

$160,000

employment type

Direct Hire

category

Finance

division

Career Group

VP, Public Relations

Our client, a global investment bank is seeking a VP, Public Relations who can be a strategic thought partner and execute on outbound public relations efforts.


Key Qualifications:
• 8+ years of media relations experience at an agency or in-house; experience in banking, financial services or investment banking is required.
• Bachelor’s degree in communications, journalism, economics, marketing or related discipline.
• Proactive, creative thinker who is results-driven and excels when operating in white space.
• Has a strong executive presence and communication skills, both verbally & in writing; able to influence key stakeholders and serve as PR SME.
• Excellent judgement, strong critical thinking and analytical skills; ability and eagerness to take a creative approach to problem-solving.
• Can prioritize multiple demands and handle challenging situations that may require adapting to changing/evolving requirements.
• Media relations skills including knowing how to pitch stories, respond to media inquiries, prepare media kits, organize interviews and press conferences, and assist with crisis situations.
• Displays creative skills including knowing how to brainstorm, ideate, conceptualize, and execute campaigns, events, stories, and content that capture attention and interest.


Core competencies:

Run-the-Business Operations and Proactive Media Outreach/Pitching
• Support and deliver on key, strategic media relations opportunities, with a focus on proactive communications and boosting top tier coverage opportunities across multimedia platforms to support the overall PR strategy.
• Nurture and cultivate relationships with priority news media, inclusive of trade outlets.
• Create a cadence of press opportunities for identified spokespeople that elevate the story with reporters.


Competitive Intelligence Strategy

• Leverage comp intel reporting to understand competitor positioning/PR strategy.
• Keep a close eye on the new cycle and trends to facilitate more proactive pitching.
• Stay abreast of trends and coverage monitoring to help “newsjack” what’s coming.


Cross-Coverage on Media Inquiries/Run-the-Business Operations
• Provide cross-coverage and serve as another set of hands for run-the-business activities (e.g., morning clips, inbounds, social media posts, coverage tracking & reporting).
• Serve as another point of contact for media inquiries, coordinating interviews, providing timely and accurate information.
• Review & support junior team members work as needed.


Additional Contributions:
• Evaluate and vet speaking engagements and sponsorship opportunities.
• Prepare bankers for speaking engagements and sponsorships, ensuring alignment with key messaging.
• Conduct first reviews of award submissions, ensuring clarity and impact.
• Review vendor contracts as needed to maintain operational excellence.


Compensation: $145-160K base plus bonus and competitive benefits package.

This role is onsite 4 days/week (Fridays remote).

Please submit your resume for consideration!

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